Nice to see both my current and former company working for the same mission. CrowdFlower is a “crowdsourcing aggregator” and Cisco is a “innovation prize”.
I eat a lot of fruit. What do you get when you cross a strawberry and a pineapple? A pineberry, of course.
Pineberries are $4.50 for a 4.5 ounce bag, or about 88 cents per berry.
This designer fruit — a hybrid that looks like a white strawberry with red seeds, but which allegedly smells and tastes like a pineapple — will first be sold in the UK, ABC News reported.
Cross-breeding fruit to create new varieties is a $100 million business in the U.S., ABC News reported.Read More
Some of you might know that some guys and I are building a watch to count laps for swimmers (www.lapview.com). Our small team at Lapview spends lots of time thinking about ways to measure information so athletes can improve performance.
Personal metrics makes me think of the android character “Data” from Star Trek (pictured above). Data could sense a person’s blood flow and breathing rate and determine if they were friend or foe. How cool would it be if we knew our bodies that well! For instance, we could provide warnings to ourselves if we were about to ‘make a decision under duress’ or if we showed the vital signs of ‘love at first sight’. Maybe I’m reaching, and maybe I’m not reaching.
Now more than ever before, we have the technology to track many facets of human action:
Notice how many personal metrics we can measure, and how few products there are to measure these metrics. The marketplace is shockingly empty, even though we know that measurement improves performance. We know this because of the so-called Hawthorne Effect.
According to the Hawthorn Effect (or Observer Effect) people change their behavior often for the better when they are being observed. Personal metrics improve performance. YMCA found that their retention rate increased 10% when they recorded their members’ workout data. That is a huge difference in churn.
In summary, the tracking of personal metrics is revectoring technology innovation away from artificial reality and to physiological reality. Reality is more actionable and useful than artificial reality. I am personally very excited to be involved in this marketplace with Lapview.Read More
“Ties are rarely laundered but worn daily,” the Department of Health said in a statement. “They perform no beneficial function in patient care and have been shown to be colonized by pathogens.”
[via AP 9/17/2007]. Originally read in Superfreakonomics.
I was a judge again this year at SJSU’s Neat Ideas Fair. It’s a student innovation contest that is open to the public. Two companies this year addressed a rising trend that I call micro mapping. “Kart Buddy” helps grocery shoppers create a route in the store matching their shopping list and “Airport Buddy” helps travelers navigate airports. I predict this will be huge in 2010.
Eventually you could be guided everywhere we go. As my friend and fellow Neat Ideas Fair judge Paul Fazzone said, ‘these ideas can help customers find stores faster’. This makes these tools highly monetizable, which is good for the entrepreneurs. This is a mobile trend.
Some pioneering micro mapping applications are already available:
I think there is lots of space for further innovation. Here are use cases I can think of:
What micro mapping use cases can you think of that would improve your day-to-day?Read More
Google has selected the final 16 public policy ideas from their big ideas contest. You can see the full range of ideas here. This type of work is important to me because ideas frame our understanding of the world and drive our behaviors.
The ideas that resonated with me are:
Reading this list makes you realize just how phenomenal a company Google is. 22% profit margin allows Google to think big-picture and drive projects that will change the world. Cool. It’s easy to imagine how all these initiatives will help Google’s central mission to “make the world’s information searchable.”Read More
My personal interpretation of these customer adopted categories:
I picked up a book today called Absinthe & Flamethrowers: Projects and Ruminations on the Art of Living Dangerously. It’s an exploration of a single, important question: Are people who take risks happier than those who do not? Bill says they are. I agree.
What did not resonate. Bill Gurstelle is a fellow Minnesotan, but a solely different kind of “adventurer”. His book is ostensibly about him blowing things up with gun powder, which isn’t really my style. Not that I’m against detonating inanimate objects, it’s just not a tangible adventure. It’s more impactful (to me) to reflect on climbing Mount Everest, than to ruminate on an exploded grapefruit.
What did resonate. The graph above resonated. Bill coins the “Golden Third” of people as happier because they take risks. He says we live in an age where disruptive ides are critical to our future. Children and adults should have the “license” to invent and to adventure beyond the safety of the envelope, just like the first caveman who overcame the fear of fire.Read More
In my previous blog post I mentioned that runners are more likely to get injured in expensive shoes than in less expensive shoes, and even less likely to get injured running barefoot. Customers are spending money to hurt themselves. This is based on Christopher McDougall’s research in the book Born To Run.
A few of my friends have suggested that people that buy expensive running shoes are more likely to drive themselves harder and get injured. This angle is addressed in the book — Chris talked about casual runners who run three times a week and still get injured in expensive shoes.
So, I still believe that spending money on expensive shoes is a waste of cash. You’re better off making shoes out of 2 liter bottles, as in the picture.Read More
I picked up an interesting book today. Born To Run says runners are more likely to get injured in expensive shoes than in less expensive shoes, and even less likely to get injured running barefoot. In other words, the author believes customers are spending money to hurt themselves.
Could it be that cheaper shoes force runners to run properly on the ball of the foot, and that this method of running prevents injuries? Chris McDougall thinks this running style is better for and is more efficient.
I personally still wear my Nike Free shoes in the gym, but I have switched to Vibram Five Fingers for running and rowing. I am also looking to the Five Fingers shoes to help correct my toe position, after years of being stuffed inside tight mountaineering boots my pinkie toe curves inwards too much.Read More