This guy analyzed 250 SaaS pricing pages — here’s what he found: The average number of packages is three and a half 50% highlight a package as the best option 69% of companies sell the benefits 81 percent organize prices low to high 38 percent list their most expensive package as ‘Contact us’ The most common call …
Author Archives: Neal Mueller
Clever Red Bull advertising in hexadecimal
Want to know how to spell “Red Bull gives you wiiings.” in hexadecimal? Check out these two red bull advertisement in silicon valley. Here’s a hex to text converter to see for yourself. It’s not a recruiting ad, because this is the only job they have in SF. Must be just advertising to thirsty programmers. I love …
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Apple – Steve Jobs on “Think Different” – Internal Meeting Sept. 23, 1997
Video of 1997 keynote 2-months after Jobs returned to Apple. Sets the vision as something other than speeds and feeds. Launches the brand for the next 15-years, which you can see even today. The 1997 ‘Think Different’ billboards are reminiscent of the 2015 ‘Shot on Iphone 6’ billboards. Worth the 16 minutes if you’re interested in product …
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Routine
Looks like someone, maybe mom, walking in New York, on a rainy day, with her army [via Fubiz].
This mountaineers review of the two 2015 mountaineering movies
Here are my thoughts on two mountaineering movies that are in theatres now; Meru and Everest. I liked both movies. Here’s a comparison chart that I put together.
When in Iceland
When in Iceland I recommend renting a vehicle. It’s a round island with a single ring road. When renting a vehicle I recommend a 4×4. There are no trees, so you can drive anywhere. When renting a 4×4 I recommend renting a Land Rover. The British were an adventurous lot. When renting a Land Rover, get a Defender. It protected …
Sunset Ocean Beach Yesterday
The Thinner Your CV, the More Valuable Your MBA
Andrew Hussey of the University of Memphis did a study of 1000 MBA students. He found that the value of an MBA decreases as the students get more pre-MBA experience. Most of my Wharton colleagues found the value to be a lot more than 20%. About Project Graph: At Wharton we’re taught that everything can …
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People Claiming 40+ Hour Weeks Work A Fraction As Much
John P. Robinson from the University of Maryland analyzed US workers time diaries [research PDF]. He found that respondents inflate their work hours in order to appear hard-working. About Project Graph: At Wharton we’re taught that everything can be graphed. This is my attempt to graph my goings-on.
Appreciating Willard Brinton’s data visualization
Excerpt from 100 years of Brinton, a website devoted to appreciating data visualization author Willard Brinton. I passionately believe Brinton should be as well known as other pioneers of data visualisation (Playfair,Priestley, Minard) and modern authors (Few, Tufte, Cairo) I agree. Below is an image from Brinton’s book, which is more about data visualization than about …
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