Simple questions you should ask to help reduce AI hype

As Machine Learning captures our imagination, it’s important to separate the material from the hype. Here are 5 simple questions you should ask to help reduce AI hype:

  • “How much training data is required?”
  • “Can this work unsupervised (= without labelling the examples)?”
  • “Can the system predict out of vocabulary names?” (i.e. Imagine if I said “My friend Rudinyard was mean to me” – many AI systems would never be able to answer “Who was mean to me?” as Rudinyard is out of its vocabulary)
  • “How much does the accuracy fall as the input story gets longer?”
  • “How stable is the model’s performance over time?”

source: Stephen Merity of Salesforce

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How To Build A Snow Cave

Snow caves are fun to build and provide warm places to sleep and take shelter from a storm. This is a brief how-to guide to building a snow cave.

The snow cave in this example was built by 4 people near Skinner Hut at the edge of the timberline in late-December 2015 at 11,620 feet. Builders were Brett Poulin, Chris, Nick, and me, Neal Mueller. The cave we built was large enough to sleep and provide eating quarters and shelter for 4 people. It included a vapor escape for cooking.

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Analysis of 250 SaaS Pricing Pages

Dropbox Pricing

This guy analyzed 250 SaaS pricing pages — here’s what he found:

  • The average number of packages is three and a half
  • 50% highlight a package as the best option
  • 69% of companies sell the benefits
  • 81 percent organize prices low to high
  • 38 percent list their most expensive package as ‘Contact us’
  • The most common call to action is ‘Buy Now’
  • 36 percent don’t use a contrasting CTA color
  • 63 percent offer a free trial
  • 4% of companies offer pricing on a sliding scale
  • 81 percent of packages are named
  • 6% show a money back guarantee on-page

Read the full report.

Clever Red Bull advertising in hexadecimal

Want to know how to spell “Red Bull gives you wiiings.” in hexadecimal? Check out these two red bull advertisement in silicon valley. Here’s a hex to text converter to see for yourself. It’s not a recruiting ad, because this is the only job they have in SF. Must be just advertising to thirsty programmers. I love it.

52 65 64 20 42 75 6c 6c 20 67 69 76 65 73 20 79 6f 75 20 77 69 69 69 6e 67 73 2e

Red bull advertising in hexadecimal billboard

Red bull advertising in hexadecimal billboard

Apple Confidential – Steve Jobs on “Think Different” – Internal Meeting Sept. 23, 1997

Video of internal 1997 meeting 2-months after Jobs returned to Apple. Sets the vision as something other than speeds and feeds. Launches the brand for the next 15-years, which you can see even today. The 1997 ‘Think Different’ billboards are reminiscent of the 2015 ‘Shot on Iphone 6’ billboards.

Worth the 16 minutes if you’re interested in product strategy.

[via Mike Dauber]